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SoDo arena would give more to city general fund, study finds

Approximately three times more than OVG’s arena, the UW study reveals

Seattle Arena - First & Holgate

The Seattle Arena project in SoDo would contribute an estimated three times more to the city of Seattle's general fund than a competing proposal to redevelop KeyArena at the Seattle Center, a new study finds.

Early last week, the Evans School of Public Policy & Governance at the University of Washington released findings of an analysis of potential public finance elements of the two proposals. The study was conducted by Justin Marlowe, an endowed professor of public finance and civic engagement at UW, along with three students in the Masters of Public Administration program, two of whom are certified public accountants.

Dr. Marlowe was part of an independent team that analyzed the original 2012 SoDo arena Memorandum of Understanding and proposed public-private financial framework for the King County Council.

The analysis was commissioned on May 19, 2017, by the private investment group behind the SoDo arena project as an "independent, fair, and transparent" analysis. It has two identified objectives: to highlight the public finance implications of the proposals, and to provide city leaders and the public with a tool to explore these implications more deeply.

Seattle mayor Ed Murray announced the selection of the Oak View Group's proposal as the winning bid for the potential KeyArena project on June 7th. Since then, city executive staff has been engaged in negotiations with OVG on an MOU to define the relationship and responsibilities of an agreement between the private group and the city for the project. Dr. Marlowe's team reached out to the city for input and response to the study but did not hear back from them.


The study defined a "base case" of assumptions to analyze, including ticket prices, concessions, tax rates, parking, and other factors. With the base case, the analysis found that the SoDo arena would contribute an estimate $103 million to the city's general fund over a 35-year lease. OVG's proposal would generate $34 million over the same timeframe.

To provide a range, the study looked at conservative assumptions that would contribute $67 million from SoDo to just below $25 million from KeyArena. Aggressive assumptions peg the SoDo versus OVG contribution at $111 million to about $47 million.

Dr. Justin Marlowe, Evans School/UW

Both proposals come up about even in tax revenues requested to be redirected into the project. The SoDo group has asked for exemption from the city's admissions tax, which would be approximately $205 million over 35 years. OVG's plan is to redirect a mix of taxes, including retail sales, construction sales, admissions, parking, and leasehold excise tax, back into a "City Arena Fund" to backstop capital improvements and maintenance for the arena. This would be roughly $167 million over 35 years.

The study notes that OVG could ask for similar redirection from King County and the state, pushing their total to above $200 million.

Dr. Justin Marlowe, Evans School/UW

OVG's plan also has the potential to send more money to the general fund if they can fill the City Arena Fund to $40 million. The study's model found that it would be around year 9 for that threshold to be hit. It also assumes that an expected major renovation of the arena at around the 12 to 15-year mark would not rely on revenues in the City Arena Fund. Similar renovations around the country well exceeded $40 million, would’ve used all of the fund, and would’ve prevented any additional payments to the general fund.

The analysis also found that SoDo's insistence on paying all applicable property taxes as a fully privately funded project would contribute approximately $98 million to other local government entities, particularly Seattle Public Schools and, ironically, the Port of Seattle.

The Port of Seattle has long been an opponent of the SoDo arena project.

Team assumptions

Of interest to sports fans, the study makes the assumption in the base case that an NHL team would be available to open the SoDo arena in its first year, supporting the concept that they won’t build until a team is secured. An NBA team is anticipated to arrive in year 4 for SoDo.

By contrast, an NHL team is assumed to start play at the redeveloped KeyArena in its second year of operation. NBA is assumed to arrive in year 8.

In the aggressive assumptions, SoDo would have NHL to start and see NBA by year 2. OVG would open their arena with an NHL team, as well, and bring on the new Sonics in year 4.

The conservative assumptions have NHL and NBA at SoDo in years 1 and 7, respectively. OVG is assumed to bring the NHL in year 4 and debut the NBA in the arena’s tenth season.


It should be noted that the analysis was done using the initial proposal presented by OVG in its response to the city's request for proposals for a KeyArena redevelopment. A negotiated final agreement between the two parties could feature a very different financial framework. Further analysis will likely be done once a negotiated proposal is made available.

For now, the study makes a compelling case for the SoDo arena project. You can read the release from the Evans School, as well as the full report here.